Marketing Assistant

Homes for Students is the UK's leading independent provider of Student Accommodation.

We are seeking a dedicated Marketing Assistant to join our Marketing & Design team based in Liverpool, working 40 hours per week, 9.00am to 5.30pm Monday to Friday. 

Responsibilities

• Support the marketing team by managing admin tasks, organising workflows, maintaining resources, tracking projects, and enabling smooth collaboration in smaller groups.
• Support sales and marketing by assisting with campaigns.
• Deliver engaging, effective online content, considering USPs and competitors; provide creative input for campaigns.
• Use initiative to suggest workable online campaigns and marketing actions that drive property performance.
• Help drive leads and sales through ongoing campaign optimisation.
• Assist the Design Team with clear briefs for graphic design (collateral, social media, signage) and ad hoc tasks across brands.
• Work with third-party agencies to improve solutions and reduce costs.
• Identify and use appropriate marketing tools, services, and agencies.
• Monitor and research social media and competitors to ensure engaging student property content.
• Develop and proactively deliver projects to showcase the brand and assets.
• Maintain commercial awareness and understanding of the marketplace.
• Keep up with trends in student accommodation and competitors; enhance website content and suggest improvements.
• Work flexibly and effectively with colleagues.
• Comply with Health and Safety policies.
• Travel occasionally to attend events.

Skills

• Must have very strong written English skills for content writing.
• Strong eye for detail. 
• Experience with web, social media and email marketing campaigns.
• Intermediate to advanced use of Microsoft Office Suite, including Word, Excel and Outlook.
• Project Management and delivery.
• Good presentation skills in PowerPoint or other.
• Ability to work with minimum supervision and to tight deadlines.
• Ability to work as part of a team.
• Excellent organisational skills.
• Negotiating skills.
• Ability to present to stakeholders when required.
• Ability to deal effectively with people at all levels.
• Ability to achieve goals and targets within timescales.

Personal Qualities

• Must be performance driven.
• Self-motivated and able to work independently with minimum guidance; confidence in taking the initiative and making decisions.
• A real sense of ownership for tasks.
• Delivering high standards.
• Commitment to equal opportunities.
• Willing to be flexible and respond to changing circumstance.
• Demonstrate a positive ‘can do’ attitude and to become quickly established to add value to the business.

The above outlines the main duties and responsibilities of the position, however, this cannot be comprehensive and other duties may be requested from time to time.

Experience and Qualifications

Essential

• Good understanding of social media
• Minimum 6-12 months experience

Desirable

• Educated to a degree level in Marketing, English or similar subject.
• Experience of marketing in the student sector
• Experience of budgetary management and working to financial regulations
• Experience in Project Planning
• Experience of consulting and meeting with customers

What's on offer:

• Generous holiday package of 25 days, plus bank holidays, to recharge and enjoy life outside of work.
• Access to a range of exclusive retail discounts to make your money go further.
• Take your special day off! Enjoy your birthday with a well-deserved break from work.
• Car leasing scheme to make your commute comfortable and convenient.
• Stay active and eco-friendly with our cycle-to-work scheme.
• Make a difference in the community with 2 charity days per annum.
• Life insurance for added peace of mind.

At Homes for Students,  we welcome applications from everyone, and we are more than happy to discuss any reasonable adjustments you may require.